Realtek and Jiuzhou partner with Fraunhofer IIS to enable MPEG-H Audio support in their Android TV Set-Top-Box
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Shenzhen, China. – August 8th, 2024, – Shenzhen Jiuzhou Electric Co., Ltd., the global leading Digital TV and Broadband Equipment provider, and Realtek Semiconductor Corp. (Taiwan Stock Exchange: 2379.TW), one of the world’s leading network and multimedia IC providers and connected home solutions, have partnered with Fraunhofer IIS, a world leader in applied research and development, to add MPEG-H Audio support to their Android TV set-top box for the TV 3.0 broadcast system in Brazil.
Jiuzhou proudly announces its role in pioneering the adoption of TV 3.0 technologies and rapid market delivery of hybrid OTA and OTT Android TV based services in collaboration with major broadcasters in Brazil. This partnership aims to bring unprecedented viewing experiences to audiences worldwide, starting with the first TV 3.0 end-to-end showcase conducted by Globo during a major sports event in Paris.
The TV 3.0 next generation broadcast system is expected to be introduced in Brazil from 2025 and promises to revolutionize TV with 4K HDR video, immersive and personalized sound, and a level of interactivity never seen, directly from the comfort of your home.
“We are thrilled to showcase our state-of-the-art TV 3.0 solution and add MPEG-H Audio support to the latest Realtek Android platform, powered by the world’s first 4K UHD STB SoC RTD1319D with VVC and LCEVC support, during the showcase organized by Globo in Rio de Janeiro,” said David Xia, VP of Shenzhen Jiuzhou Electric Co. “TV 3.0 represents a paradigm shift for global television audiences, offering more immersive and interactive experiences. For broadcasters, it opens new revenue possibilities through interactive advertising and program-related e-commerce.”
For this showcase, Globo has setup in their facilities in Rio de Janeiro a complete production and transmission chain using VVC video, LCEVC enhancement layer and MPEG-H Audio according to the TV 3.0 specification currently under standardization in the SBTVD Forum. With an intuitive user interface for customizing the MPEG-H Audio experience, the Jiuzhou is one of the first set-top boxes ready for TV 3.0.
“We are delighted to work closely with Jiuzhou and Realtek for adding advanced audio capabilities to Android TV based set-top box and provide personalized and immersive sound experiences to their customers.” said Adrian Murtaza, Senior Manager, Technology and Standards, Fraunhofer IIS. “Our collaboration ensures that consumers will enjoy the highest quality sound, tailored to their preferences, making TV 3.0 a truly transformative experience.”
With the imminent launch of TV 3.0, Jiuzhou is poised to lead the charge in delivering the future of television to households around the globe.
About Jiuzhou
Shenzhen Jiuzhou Electric Co., Ltd. established in July 2001, as one of the first Chinese enterprises engaged in the development and application of digital TV technology, which has strong software and hardware R&D capabilities and system integration capabilities with HDMI and Dolby testing laboratory, and established Shenzhen Multimedia Interconnection Terminal Technology Engineering Laboratory. Jiuzhou takes the digital TV business as the core, and has long been focusing on the research and development, production and sales of broadband terminals such as CPE, GPON, Wi-Fi MESH and FTTR etc, and we are always striving to become a leading provider of smart audio & video solutions and terminal equipment in home entertainment industry. More information is available at http://www.szjiuzhou.com.cn/
About Fraunhofer IIS
For over 30 years, the Audio and Media Technologies division of Fraunhofer IIS (https://www.iis.fraunhofer.de/en/ff/amm.html) has been shaping the globally deployed standards and technologies in the fields of audio and moving picture production. Starting with the creation of mp3 and continuing with the co-development of AAC and the Digital Cinema Initiative test plan, almost all consumer electronic devices, computers and mobile phones are equipped with systems and technologies from Erlangen today. Meanwhile, a new generation of best-in-class media technologies – such as MPEG-H Audio (https://mpegh.com), xHE-AAC, EVS, LC3/LC3plus, Symphoria, Sonamic and upHear – is elevating the user experience to new heights. Always taking into account the demands of the market, Fraunhofer IIS develops technology that makes memorable moments.
About Globo
Latin America’s largest media company, Globo, brings together free-to-air and pay TV channels, in addition to digital products and services. Its linear channels speak to more than 100 million people in Brazil every day. And, thanks to its wide network of partner affiliates that covers the entire country, it is able to be local, regional and national at the same time. In 2018 it started its digital transformation journey, becoming a mediatech company, strongly supported by technology and focused on direct relationships with consumers. It provides audiences a complete viewing experience, which combines the ability to produce high quality content with technological expertise, with distribution on various platforms, such as TV Globo, a free-to-air TV channel; its 26 pay TV channels; its SVOD and streaming platform Globoplay; and digital products: news G1; sports GE.globo; and entertainment Gshow, among others.
About Realtek
Realtek Semiconductor Corp. is one of the world’s leading IC providers. Realtek designs and develops a wide range of IC products for communications network, computer peripheral, and multimedia applications. Products include 10/100/1000M Ethernet Controllers/PHYs, 10/100/1000M Ethernet Switch Controllers/Media Converter Controllers/Gateway Controllers, Wireless LAN Controllers & AP/Router SoCs, DSL Chips, VoIP Solutions, IoT Solutions, High Fidelity Audio Solutions for Mobile and PC Applications, Clock Generators, Card Reader Controllers, Web Camera Controllers, LCD Monitor/ATV/DTV Controllers, and Digital Home Center Controllers. With advanced design expertise in RF, analog, and mixed signal circuits, and with strong manufacturing and system knowledge, Realtek offers full-featured, high-performance, and competitive total solutions. More information on Realtek can be found on our website: www.realtek.com.